# GetResponse vs Iterable

**Leader by vioscaleAI score:** GetResponse

| Attribute | GetResponse | Iterable |
|---|---|---|
| **vioscaleAI score** | 61.8 (74% (medium)) | 35.8 (30% (low)) |
| content.faq | `[{"answer":"All-in-one marketing platform providing email marketing, sales funnels, landing pages, webinars, e-commerce integration, and automation to help businesses convert customers and scale operations. It is indexed under Email Marketing.","source":"https://www.getresponse.com/features/email-marketing/templates/pricing","question":"What is GetResponse?","confidence":0.6},{"answer":"GetResponse offers a free tier, so you can start without paying. Paid plans start at $15.58 per month. Pricing changes often, so verify at source before relying on it.","source":"https://www.getresponse.com/features/email-marketing/templates/pricing","question":"Is GetResponse free?","confidence":0.6},{"answer":"We have confirmed browser-based access to GetResponse. That is the extent of what we could verify from public sources, so it may well offer desktop or mobile clients we have not indexed.","source":"https://www.getresponse.com/features/email-marketing/templates/pricing","question":"What platforms does GetResponse support?","confidence":0.6},{"answer":"We have only confirmed a cloud / SaaS deployment for GetResponse, so it appears to be vendor-hosted. If a self-hosted option exists we have not found it documented publicly.","source":"https://www.getresponse.com/features/email-marketing/templates/pricing","question":"Can GetResponse be self-hosted?","confidence":0.6},{"answer":"We have confirmed 21 integrations for GetResponse, including Facebook, Instagram, X (Twitter), Pinterest, Google+, LinkedIn, YouTube and Vimeo, plus 13 more. This is what we could verify from public sources, so the vendor may support others we have not indexed.","source":"https://www.getresponse.com/features/email-marketing/templates/pricing","question":"What does GetResponse integrate with?","confidence":0.6},{"answer":"We have independently confirmed GDPR for GetResponse. Certifications we do not list are ones we have not been able to verify from public sources, which is not the same as GetResponse not holding them. Always confirm compliance directly before you rely on it.","source":"https://www.getresponse.com/security","question":"What security certifications does GetResponse have?","confidence":0.7}]` | `[{"answer":"Enterprise-scale AI customer engagement platform that delivers intelligent, personalized experiences across multiple channels. Transforms data into action through campaigns and journey orchestration. It is indexed under Email Marketing.","source":"https://iterable.com","question":"What is Iterable?","confidence":0.6},{"answer":"We have confirmed browser-based access to Iterable. That is the extent of what we could verify from public sources, so it may well offer desktop or mobile clients we have not indexed.","source":"https://iterable.com","question":"What platforms does Iterable support?","confidence":0.6},{"answer":"We have only confirmed a cloud / SaaS deployment for Iterable, so it appears to be vendor-hosted. If a self-hosted option exists we have not found it documented publicly.","source":"https://iterable.com","question":"Can Iterable be self-hosted?","confidence":0.6},{"answer":"We have independently confirmed SOC 2, ISO 27001, HIPAA and GDPR for Iterable. Certifications we do not list are ones we have not been able to verify from public sources, which is not the same as Iterable not holding them. Always confirm compliance directly before you rely on it.","source":"https://iterable.com/trust","question":"What security certifications does Iterable have?","confidence":0.7}]` |
| deployment.options | `{"cloud":true}` | `{"cloud":true}` |
| description.long | GetResponse is a cloud-based marketing platform that enables businesses to create and automate email campaigns, landing pages, and customer journeys. It supports multiple channels including email, SMS, mobile push, and webinars to reach customers across different touchpoints. | Iterable is a customer engagement platform that leverages artificial intelligence to enable real-time personalization at scale. It unifies customer data to create adaptive experiences that strengthen engagement and retention across channels. |
| features.capabilities | `{"free_tier":true,"ab_testing":true,"sms_channel":"add_on","dedicated_ip":true,"pricing_unit":"per_contact","push_channel":true,"segmentation":"behavioural","landing_pages":true,"self_hostable":false,"visual_automation":true,"integration_breadth":"Extensive: social media (Facebook, LinkedIn, Twitter, Pinterest), e-commerce pla","ecommerce_integration":true,"deliverability_tooling":"advanced"}` | `{"free_tier":false,"segmentation":"behavioural","visual_automation":true,"integration_breadth":"Multiple data sources and platforms via APIs","ecommerce_integration":true}` |
| integrations.count | 21 | 1 |
| integrations.list | `[{"name":"Facebook"},{"name":"Instagram"},{"name":"X (Twitter)"},{"name":"Pinterest"},{"name":"Google+"},{"name":"LinkedIn"},{"name":"YouTube"},{"name":"Vimeo"},{"name":"Wistia"},{"name":"VidYard"},{"name":"Shopify"},{"name":"Etsy"},{"name":"WooCommerce"},{"name":"BigCommerce"},{"name":"Magento"},{"name":"PrestaShop"},{"name":"Stripe"},{"name":"Square"},{"name":"PayPal"},{"name":"BlueSnap"},{"name":"PayU"},{"name":"Google Analytics","native":true,"category":"analytics","direction":"inbound"}]` | `[{"name":"Segment","category":"customer_data_platform"}]` |
| market.availability | `{"primaryMarkets":[],"availabilityScope":"global","availableCountries":[],"notAvailableCountries":[]}` | - |
| platform.support | `{"web":true}` | `{"web":true}` |
| pricing | `{"type":"subscription","plans":[{"free":false,"name":"Starter","summary":"$19/month for 1,000 subscribers","features":["Email marketing","1 custom automation workflow","Ecommerce integrations","3 users","Landing page builder"],"minSeats":3,"components":[{"kind":"fixed","amount":19,"period":"month","currency":"USD"}],"description":"Entry-level plan for email marketing and list building with 3 users and basic automation","contactSales":false,"includedLimits":{"ai_uses":"3","automation_workflows":"1"}},{"free":false,"name":"Marketer","features":["Unlimited marketing automation","Unlimited ecommerce tools","Unlimited landing pages","Email marketing","Up to 5 users"],"minSeats":5,"description":"Growth-focused plan with unlimited automation, ecommerce tools, and landing pages for up to 5 users","contactSales":false},{"free":false,"name":"Creator","features":["Courses","Paid newsletters","Marketing automation","Ecommerce tools","Webinars","Up to 5 users"],"minSeats":5,"description":"All-in-one plan for content creators including courses, paid newsletters, and webinars for up to 100 attendees","contactSales":false,"includedLimits":{"webinar_attendees":"100"}},{"free":false,"name":"Enterprise","summary":"Custom pricing; includes Pilot Program (30-day trial of enterprise tools)","features":["SMS marketing","Mobile push notifications","AI product recommendations","Advanced marketing automation","Webinars","Transactional email","Flexible IP options (shared or dedicated)"],"description":"Custom enterprise solution with SMS, mobile push, AI recommendations, webinars, and dedicated support","contactSales":true}],"addOns":[{"name":"Professional Services"}],"summary":"From $19/month. Free tier available. 14-day free trial of premium features. 18% discount on 12-month plans.","currency":"USD","freeTier":true,"sourceUrl":"https://www.getresponse.com/pricing","retrievedAt":"2026-10-02T10:56:28.966Z","freeTrialDays":14,"startingPrice":{"amount":19,"period":"month","currency":"USD"},"billingPeriods":["month","year"]}` | `{"type":"quote","sourceUrl":"https://iterable.com","retrievedAt":"2026-08-03T22:55:04.718Z"}` |
| pricing.free_tier | yes | - |
| pricing.model | freemium | commercial |
| pricing.price_level | mid | unknown |
| pricing.starting_price | `{"amount":19,"currency":"USD"}` | - |
| pricing.transparent | yes | no |
| reliability.status_page | yes | - |
| security.disclosure_policy | yes | - |
| security.gdpr | yes | yes |
| security.hipaa | - | yes |
| security.iso27001 | - | yes |
| security.pci | yes | - |
| security.soc2 | - | yes |

## Capabilities (Email Marketing)

| Capability | GetResponse | Iterable |
|---|:--:|:--:|
| **Pricing** |  |  |
| Free tier | ✓ | ✗ |
| Pricing unit | Per contact / subscriber | - |
| **Automation** |  |  |
| Visual automation / journey builder | ✓ | ✓ |
| A/B testing | ✓ | - |
| **Channels** |  |  |
| SMS channel | Add-on | - |
| Push / mobile channel | ✓ | - |
| **Integration** |  |  |
| Native e-commerce integration | ✓ | ✓ |
| Integration / marketplace breadth | Extensive: social media (Facebook, LinkedIn, Twitter, Pinterest), e-commerce pla | Multiple data sources and platforms via APIs |
| **Content** |  |  |
| Landing pages / forms builder | ✓ | - |
| **Deliverability** |  |  |
| Dedicated IP option | ✓ | - |
| Deliverability / inbox tooling | Advanced | - |
| **Targeting** |  |  |
| Segmentation depth | Behavioural | Behavioural |
| **Deployment** |  |  |
| Self-hostable | ✗ | - |
| **Compliance** |  |  |
| EU / regional data residency | - | - |

*Source: vioscaleAI. Generated 2026-10-16T19:14:12.736Z. "-" = undocumented, not absent.*