# FullContact vs People Data Labs

**Leader by vioscaleAI score:** People Data Labs

| Attribute | FullContact | People Data Labs |
|---|---|---|
| **vioscaleAI score** | 54.6 (20% (low)) | 63.4 (53% (medium)) |
| content.faq | `[{"answer":"FullContact combines fragmented customer data from multiple sources into unified records, enriched with behavioral and demographic insights. The platform enables deeper customer understanding while maintaining privacy compliance. It is indexed under Lead Enrichment.","source":"https://www.fullcontact.com","question":"What is FullContact?","confidence":0.6},{"answer":"We have confirmed browser-based access to FullContact. That is the extent of what we could verify from public sources, so it may well offer desktop or mobile clients we have not indexed.","source":"https://www.fullcontact.com","question":"What platforms does FullContact support?","confidence":0.6},{"answer":"We have only confirmed a cloud / SaaS deployment for FullContact, so it appears to be vendor-hosted. If a self-hosted option exists we have not found it documented publicly.","source":"https://www.fullcontact.com","question":"Can FullContact be self-hosted?","confidence":0.6},{"answer":"We have independently confirmed SOC 2 and GDPR for FullContact. Certifications we do not list are ones we have not been able to verify from public sources, which is not the same as FullContact not holding them. Always confirm compliance directly before you rely on it.","source":"https://www.fullcontact.com/security/","question":"What security certifications does FullContact have?","confidence":0.7},{"answer":"FullContact is available worldwide. The vendor is headquartered in the United States.","source":"https://www.fullcontact.com","question":"Where is FullContact available?","confidence":0.75}]` | `[{"answer":"People Data Labs provides on-demand access to enriched person and company profiles with employment history, contact information, and company details. Users purchase credits and pay only for successfully retrieved data through their API, dashboard, or integration delivery options. It is indexed under Lead Enrichment.","source":"https://www.peopledatalabs.com/blog/post/understanding-pricing-at-pdl","question":"What is People Data Labs?","confidence":0.6},{"answer":"People Data Labs offers a free tier, so you can start without paying. Paid plans start at $0.05. Prices are published openly on the vendor's own pricing page. Pricing changes often, so verify at source before relying on it.","source":"https://www.peopledatalabs.com/blog/post/understanding-pricing-at-pdl","question":"Is People Data Labs free?","confidence":0.6},{"answer":"We have confirmed browser-based access to People Data Labs. That is the extent of what we could verify from public sources, so it may well offer desktop or mobile clients we have not indexed.","source":"https://www.peopledatalabs.com/blog/post/understanding-pricing-at-pdl","question":"What platforms does People Data Labs support?","confidence":0.6},{"answer":"We have only confirmed a cloud / SaaS deployment for People Data Labs, so it appears to be vendor-hosted. If a self-hosted option exists we have not found it documented publicly.","source":"https://www.peopledatalabs.com/blog/post/understanding-pricing-at-pdl","question":"Can People Data Labs be self-hosted?","confidence":0.6},{"answer":"We have confirmed 4 integrations for People Data Labs, including Snowflake, Databricks, Zapier and Make. This is what we could verify from public sources, so the vendor may support others we have not indexed.","source":"https://www.peopledatalabs.com/blog/post/understanding-pricing-at-pdl","question":"What does People Data Labs integrate with?","confidence":0.6},{"answer":"We have independently confirmed SOC 2 and ISO 27001 for People Data Labs. Certifications we do not list are ones we have not been able to verify from public sources, which is not the same as People Data Labs not holding them. Always confirm compliance directly before you rely on it.","source":"https://www.peopledatalabs.com/blog/post/soc-2-compliance","question":"What security certifications does People Data Labs have?","confidence":0.7},{"answer":"People Data Labs is available worldwide. Its primary market is the United States.","source":"https://www.peopledatalabs.com/blog/post/understanding-pricing-at-pdl","question":"Where is People Data Labs available?","confidence":0.5}]` |
| deployment.options | `{"cloud":true}` | `{"cloud":true}` |
| description.long | An identity resolution and data enrichment platform that consolidates customer information from multiple sources into unified records and appends hundreds of data attributes. Enables businesses to create single customer views for personalization, compliance, and analytics. | Platform providing detailed profiles of individuals and businesses including contact information, employment history, and company details. Users are charged only for successfully retrieved records using a credit-based pricing model. |
| features.capabilities | `{"soc2_type_ii":true,"deployment_model":"cloud_managed_saas","technographic_data_appending":true,"marketo_pardot_marketing_sync":true,"automated_crm_record_updating_sync":true,"personal_to_corporate_email_mapping":true,"corporate_firmographic_data_appending":true}` | `{"soc2_type_ii":false,"pricing_model":"per_api_call_credit","deployment_model":"cloud_managed_saas","corporate_firmographic_data_appending":true}` |
| integrations.count | 8 | 4 |
| integrations.list | `[{"name":"Agile CRM"},{"name":"Salesforce","native":false,"category":"crm","direction":"bidirectional"},{"name":"HubSpot","native":false,"category":"crm","direction":"bidirectional"},{"name":"Pipedrive","native":false,"category":"crm","direction":"bidirectional"},{"name":"Marketo","native":false,"category":"marketing","direction":"outbound"},{"name":"Pardot","native":false,"category":"marketing","direction":"outbound"},{"name":"Google Analytics","native":false,"category":"analytics","direction":"outbound"},{"name":"Twitter","native":false,"category":"social","direction":"inbound"},{"name":"LinkedIn","native":false,"category":"social","direction":"inbound"}]` | `[{"name":"Snowflake"},{"name":"Databricks"},{"name":"Zapier"},{"name":"Make"}]` |
| market.availability | `{"hqCountry":"US","primaryMarkets":[],"availabilityScope":"global","availableCountries":[],"notAvailableCountries":[]}` | `{"primaryMarkets":["US"],"availabilityScope":"global","availableCountries":[],"notAvailableCountries":[]}` |
| platform.support | `{"cli":true,"web":true}` | `{"web":true}` |
| pricing | - | `{"type":"hybrid","plans":[{"free":true,"name":"Free","summary":"100 free credits/month","features":["100 free testing credits monthly","Real PDL data with base fields","Self-serve dashboard access"],"description":"Testing and exploration plan with real production data","contactSales":false},{"free":false,"name":"Pro","summary":"$0.20–$0.28 per person profile; $0.05–$0.10 per company profile","features":["Purchase credits via dashboard","Premium fields including contact information","Self-serve billing controls"],"components":[{"per":{"qty":1,"unit":"person_profile"},"kind":"metered","amount":0.2,"currency":"USD"},{"per":{"qty":1,"unit":"company_profile"},"kind":"metered","amount":0.05,"currency":"USD"}],"description":"Self-serve plan for small to medium data needs","contactSales":false},{"free":false,"name":"Enterprise","summary":"Custom pricing for 100k+ person profiles or 400k+ company profiles annually","features":["Custom volume-based pricing","Dedicated onboarding and support","Multiple delivery formats (API, flat files, integrations)","Early access to new datasets"],"description":"Custom plan for large-scale usage and embedded integrations","contactSales":true}],"summary":"Free tier: 100 credits/month. Pro: $0.20–$0.28 per person profile, $0.05–$0.10 per company profile. Enterprise: custom pricing.","currency":"USD","freeTier":true,"sourceUrl":"https://www.peopledatalabs.com/blog/post/understanding-pricing-at-pdl","retrievedAt":"2026-10-02T10:53:05.449Z","startingPrice":{"unit":"company_profile","amount":0.05,"currency":"USD"}}` |
| pricing.free_tier | - | yes |
| pricing.model | - | freemium |
| pricing.price_level | - | low |
| pricing.starting_price | - | `{"amount":0.05,"currency":"USD"}` |
| pricing.transparent | - | yes |
| security.certifications | `[{"name":"SOC 2 Type 2","status":"active"}]` | `[{"name":"SOC 2 Type I","level":"Type I","status":"active","evidenceUrl":"https://www.peopledatalabs.com/blog/post/soc-2-compliance"}]` |
| security.disclosure_policy | yes | yes |
| security.gdpr | yes | - |
| security.iso27001 | - | yes |
| security.pci | yes | - |
| security.soc2 | yes | yes |
| security.trust_center | https://www.fullcontact.com/blog/engineering/security/overview-of-security-practices/ | https://www.peopledatalabs.com/blog/post/soc-2-compliance |

## Capabilities (Lead Enrichment)

| Capability | FullContact | People Data Labs |
|---|:--:|:--:|
| **Capabilities** |  |  |
| Deployment model | Cloud managed saas | Cloud managed saas |
| Real time inbound form shortening webhook | - | - |
| Automated CRM record updating sync | ✓ | - |
| Third party vendor waterfall routing | - | - |
| Personal to corporate email mapping | ✓ | - |
| Corporate firmographic data appending | ✓ | ✓ |
| Technographic data appending | ✓ | - |
| Salesforce hubspot CRM native app | - | - |
| Marketo pardot marketing sync | ✓ | - |
| Snowflake bigquery dwh export | - | - |
| SOC2 type ii | ✓ | ✗ |
| ISO 27001 | - | - |
| Pricing model | - | Per API call credit |

*Source: vioscaleAI. Generated 2026-10-16T21:00:04.613Z. "-" = undocumented, not absent.*