# Entrata vs Rentec Direct

**Leader by vioscaleAI score:** Rentec Direct

| Attribute | Entrata | Rentec Direct |
|---|---|---|
| **vioscaleAI score** | 42.8 (31% (low)) | 60.7 (57% (medium)) |
| content.faq | `[{"answer":"AI-powered property management platform for multifamily properties. Combines CRM, ERP, and operations tools with autonomous AI agents for leasing, accounting, maintenance, and resident management. It is indexed under Real Estate Software.","source":"https://www.entrata.com/blog/how-transparent-pricing-builds-trust-and-loyalty","question":"What is Entrata?","confidence":0.6},{"answer":"Entrata does not publish its prices. Pricing is quoted on request, so the figure depends on your seat count and requirements. We record this as a pricing-transparency signal rather than guessing a number. Pricing changes often, so verify at source before relying on it.","source":"https://www.entrata.com/blog/how-transparent-pricing-builds-trust-and-loyalty","question":"How much does Entrata cost?","confidence":0.6},{"answer":"Entrata supports the web, iOS and Android. Platforms we have not confirmed are simply not listed here rather than ruled out.","source":"https://www.entrata.com/blog/how-transparent-pricing-builds-trust-and-loyalty","question":"What platforms does Entrata support?","confidence":0.6},{"answer":"We have only confirmed a cloud / SaaS deployment for Entrata, so it appears to be vendor-hosted. If a self-hosted option exists we have not found it documented publicly.","source":"https://www.entrata.com/blog/how-transparent-pricing-builds-trust-and-loyalty","question":"Can Entrata be self-hosted?","confidence":0.6},{"answer":"We have independently confirmed GDPR for Entrata. Certifications we do not list are ones we have not been able to verify from public sources, which is not the same as Entrata not holding them. Always confirm compliance directly before you rely on it.","source":"https://www.entrata.com/blog/2024-q1-compliance-update","question":"What security certifications does Entrata have?","confidence":0.7},{"answer":"Entrata is available in the United States. Its primary market is the United States. The vendor is headquartered in the United States.","source":"https://www.entrata.com/blog/how-transparent-pricing-builds-trust-and-loyalty","question":"Where is Entrata available?","confidence":0.75}]` | `[{"answer":"All-in-one platform for managing rental properties with integrated accounting, tenant payment processing, tenant screening, and owner management capabilities. Serves landlords and property managers across various portfolio sizes with scalable plans. It is indexed under Real Estate Software.","source":"https://www.rentecdirect.com/pricing","question":"What is Rentec Direct?","confidence":0.6},{"answer":"Rentec Direct is a paid product; published pricing starts at $25 per month. It is sold across 3 plans (Starter, Pro and PM). There is no free tier. Prices are published openly on the vendor's own pricing page. Pricing changes often, so verify at source before relying on it.","source":"https://www.rentecdirect.com/pricing","question":"How much does Rentec Direct cost?","confidence":0.6},{"answer":"We have confirmed browser-based access to Rentec Direct. That is the extent of what we could verify from public sources, so it may well offer desktop or mobile clients we have not indexed.","source":"https://www.rentecdirect.com/pricing","question":"What platforms does Rentec Direct support?","confidence":0.6},{"answer":"We have only confirmed a cloud / SaaS deployment for Rentec Direct, so it appears to be vendor-hosted. If a self-hosted option exists we have not found it documented publicly.","source":"https://www.rentecdirect.com/pricing","question":"Can Rentec Direct be self-hosted?","confidence":0.6},{"answer":"We have confirmed 22 integrations for Rentec Direct, including Dropbox Sign, PostGrid, QuickBooks, Zapier, Tasklet, Zillow, Trulia and Apartments.com, plus 14 more. This is what we could verify from public sources, so the vendor may support others we have not indexed.","source":"https://www.rentecdirect.com/pricing","question":"What does Rentec Direct integrate with?","confidence":0.6},{"answer":"Rentec Direct is available worldwide. Its primary market is the United States.","source":"https://www.rentecdirect.com/pricing","question":"Where is Rentec Direct available?","confidence":0.5}]` |
| deployment.options | `{"cloud":true}` | `{"cloud":true}` |
| description.long | A unified platform using AI agents to automate and coordinate property management workflows including leasing, payments, maintenance, and renewals. | A comprehensive property management platform that helps landlords and property managers automate rent collection, manage tenant and property accounting, and access their accounts from anywhere using cloud-based software. |
| features.capabilities | `{"deployment":"cloud","lease_mgmt":true,"mobile_app":true,"accounting_gl":true,"property_type":"multifamily","tenant_portal":true,"online_leasing":true,"target_segment":"enterprise","online_payments":true,"tenant_owner_portal":true,"online_rent_payments":true,"maintenance_workorders":true,"maintenance_work_orders":true,"affordable_housing_compliance":true}` | `{"soc2":false,"pci_dss":false,"deployment":"cloud","lease_mgmt":true,"mobile_app":true,"owner_portal":true,"soc1_or_soc2":false,"accounting_gl":true,"pci_compliant":false,"pricing_model":"per_unit","property_type":"residential","tenant_portal":true,"online_leasing":true,"target_segment":"smb_landlord","online_payments":true,"tenant_screening":true,"listing_syndication":true,"tenant_owner_portal":true,"online_rent_payments":true,"maintenance_workorders":true,"maintenance_work_orders":true}` |
| integrations.count | - | 16 |
| integrations.list | - | `[{"name":"Dropbox Sign"},{"name":"PostGrid"},{"name":"QuickBooks"},{"name":"Zapier"},{"name":"Tasklet"},{"name":"Zillow"},{"name":"Trulia"},{"name":"Apartments.com"},{"name":"Plaid"},{"name":"Forte"},{"name":"PayNearMe"},{"name":"RentReporters"},{"name":"Cevado"},{"name":"National Apartment Association"},{"name":"VantageScore"},{"name":"SMS messaging"},{"name":"Electronic signatures"},{"name":"Renters insurance"},{"name":"Landlord insurance"},{"name":"Tenant screening services"},{"name":"Income verification"},{"name":"Pet screening"}]` |
| market.availability | `{"hqCountry":"US","primaryMarkets":["US"],"availabilityScope":"regional","availableCountries":["US"],"notAvailableCountries":[]}` | `{"primaryMarkets":["US"],"availabilityScope":"global","availableCountries":[],"notAvailableCountries":[]}` |
| platform.support | `{"ios":true,"web":true,"android":true}` | `{"web":true}` |
| pricing | `{"type":"quote","sourceUrl":"https://www.entrata.com/blog/how-transparent-pricing-builds-trust-and-loyalty","retrievedAt":"2026-08-13T16:52:01.331Z"}` | `{"type":"subscription","plans":[{"free":false,"name":"Rentec Starter","summary":"$25/month","features":["Full accounting (bank, property, tenant)","General ledger accounting","Free setup and onboarding","Free US-based support","Online ACH and card payments","Free electronic signatures for leases","Free text messaging (with fair usage)"],"commitment":"monthly","components":[{"kind":"fixed","amount":25,"period":"month","currency":"USD"}],"contactSales":false},{"free":false,"name":"Rentec Pro","summary":"$50/month + $2/property/month","features":["Full accounting (bank, property, tenant)","General ledger accounting","Free setup and onboarding","Free US-based support","Online ACH and card payments","One free incoming ACH per property per month","Free electronic signatures for leases","Free text messaging (with fair usage)"],"commitment":"monthly","components":[{"kind":"fixed","amount":50,"period":"month","currency":"USD"},{"kind":"per_unit","unit":"property","amount":2,"period":"month","currency":"USD"}],"contactSales":false},{"free":false,"name":"Rentec PM","summary":"$50/month + $2.50/property/month","features":["Full accounting (bank, property, tenant)","General ledger accounting","Free setup and onboarding","Free US-based support","Online ACH and card payments","One free incoming ACH per property per month","Free electronic signatures for leases","Free text messaging (with fair usage)"],"commitment":"monthly","components":[{"kind":"fixed","amount":50,"period":"month","currency":"USD"},{"kind":"per_unit","unit":"property","amount":2.5,"period":"month","currency":"USD"}],"contactSales":false}],"addOns":[{"name":"Basic Tenant Screening","components":[{"kind":"one_time","amount":14.95,"currency":"USD"}]},{"name":"Enhanced Tenant Screening","components":[{"kind":"one_time","amount":20.95,"currency":"USD"}]},{"name":"Premium Tenant Screening","components":[{"kind":"one_time","amount":29.45,"currency":"USD"}]},{"name":"Additional ACH Deposit Account","components":[{"kind":"fixed","amount":5,"period":"month","currency":"USD"}]},{"name":"PayNearMe Setup","components":[{"kind":"one_time","amount":200,"currency":"USD"}]}],"summary":"From $25/month for Starter or $50/month minimum + $2–$2.50/property/month for Pro/PM tiers. Annual discounts available.","currency":"USD","freeTier":false,"sourceUrl":"https://www.rentecdirect.com/pricing-transparency","retrievedAt":"2026-10-07T13:45:53.367Z","startingPrice":{"amount":25,"period":"month","currency":"USD"},"billingPeriods":["month","year"]}` |
| pricing.free_tier | - | no |
| pricing.model | quote | commercial |
| pricing.price_level | unknown | mid |
| pricing.starting_price | - | `{"amount":25,"currency":"USD"}` |
| pricing.transparent | no | yes |
| reliability.status_page | yes | - |
| security.gdpr | yes | - |

## Capabilities (Real Estate Software)

| Capability | Entrata | Rentec Direct |
|---|:--:|:--:|
| **Core** |  |  |
| Property type focus | Multifamily | Residential |
| **Financial** |  |  |
| Online rent payments (ACH / card) | ✓ | ✓ |
| Built-in accounting / general ledger | ✓ | ✓ |
| **Capabilities** |  |  |
| Listing syndication (Zillow, Apartments.com) | - | ✓ |
| Tenant / owner portal | ✓ | ✓ |
| Maintenance / work-order management | ✓ | ✓ |
| Lease management / e-signing | ✓ | ✓ |
| Native mobile app | ✓ | ✓ |
| **Compliance** |  |  |
| PCI DSS compliant (online payments) | - | ✗ |
| SOC 2 (Type II) | - | ✗ |
| **Deployment** |  |  |
| Deployment | Cloud / SaaS | Cloud / SaaS |
| **Pricing** |  |  |
| Pricing model | - | Per unit / per door |
| **Market** |  |  |
| Target segment | Enterprise | SMB landlord / small portfolio |

*Source: vioscaleAI. Generated 2026-10-16T20:03:02.068Z. "-" = undocumented, not absent.*