# Cake Equity vs Pulley

**Leader by vioscaleAI score:** Cake Equity

| Attribute | Cake Equity | Pulley |
|---|---|---|
| **vioscaleAI score** | 52.9 (55% (medium)) | 40.9 (40% (low)) |
| content.faq | `[{"answer":"A cap table and equity management solution for growing companies offering stock option grants, investor relations, and US compliance reporting features including 409A valuations, SAFE management, and scenario modeling. It is indexed under Cap Table Equity.","source":"https://www.cakeequity.com/pricing","question":"What is Cake Equity?","confidence":0.6},{"answer":"Cake Equity offers a free tier, so you can start without paying. Paid plans start at $1 per stakeholder per year. Prices are published openly on the vendor's own pricing page. Pricing changes often, so verify at source before relying on it.","source":"https://www.cakeequity.com/pricing","question":"Is Cake Equity free?","confidence":0.6},{"answer":"We have confirmed browser-based access to Cake Equity. That is the extent of what we could verify from public sources, so it may well offer desktop or mobile clients we have not indexed.","source":"https://www.cakeequity.com/pricing","question":"What platforms does Cake Equity support?","confidence":0.6},{"answer":"We have only confirmed a cloud / SaaS deployment for Cake Equity, so it appears to be vendor-hosted. If a self-hosted option exists we have not found it documented publicly.","source":"https://www.cakeequity.com/pricing","question":"Can Cake Equity be self-hosted?","confidence":0.6},{"answer":"We have independently confirmed ISO 27001 for Cake Equity. Certifications we do not list are ones we have not been able to verify from public sources, which is not the same as Cake Equity not holding them. Always confirm compliance directly before you rely on it.","source":"https://www.cakeequity.com/security","question":"What security certifications does Cake Equity have?","confidence":0.7},{"answer":"Cake Equity is available worldwide. Its primary market is the United States.","source":"https://www.cakeequity.com/pricing","question":"Where is Cake Equity available?","confidence":0.5}]` | `[{"answer":"A cloud-based platform enabling founders and finance teams to manage cap tables, equity compensation, and regulatory compliance. It automates equity workflows through integrations with payroll and accounting systems, provides 409A valuations, and supports scenario modeling for fundraising and M&A events. It is indexed under Cap Table Equity.","source":"https://pulley.com/pricing","question":"What is Pulley?","confidence":0.6},{"answer":"Pulley is sold across 3 plans: Startup, Communications Hub and Enterprise. We have not confirmed a published price for every tier. There is no free tier. Pricing changes often, so verify at source before relying on it.","source":"https://pulley.com/pricing","question":"How much does Pulley cost?","confidence":0.6},{"answer":"We have confirmed browser-based access to Pulley. That is the extent of what we could verify from public sources, so it may well offer desktop or mobile clients we have not indexed.","source":"https://pulley.com/pricing","question":"What platforms does Pulley support?","confidence":0.6},{"answer":"We have only confirmed a cloud / SaaS deployment for Pulley, so it appears to be vendor-hosted. If a self-hosted option exists we have not found it documented publicly.","source":"https://pulley.com/pricing","question":"Can Pulley be self-hosted?","confidence":0.6},{"answer":"We have confirmed 9 integrations for Pulley, including Gusto, Rippling, QuickBooks, Xero, Wave, Nasdaq Private Markets, Clerky and Fireblocks, plus 1 more. This is what we could verify from public sources, so the vendor may support others we have not indexed.","source":"https://pulley.com/pricing","question":"What does Pulley integrate with?","confidence":0.6},{"answer":"We have independently confirmed SOC 2 and GDPR for Pulley. Certifications we do not list are ones we have not been able to verify from public sources, which is not the same as Pulley not holding them. Always confirm compliance directly before you rely on it.","source":"https://pulley.com/guides/equity-compliance-guide","question":"What security certifications does Pulley have?","confidence":0.7},{"answer":"Pulley is available worldwide. Its primary market is the United States.","source":"https://pulley.com/pricing","question":"Where is Pulley available?","confidence":0.75}]` |
| deployment.options | `{"cloud":true}` | `{"cloud":true}` |
| description.long | A platform that helps startups maintain accurate ownership records, manage equity grants with compliance automation, coordinate vesting schedules, and provide transparency to employees and investors. | Manages founder and employee equity records, tracks vesting schedules and ownership changes, and generates required tax and accounting documentation for equity compensation. |
| features.capabilities | `{"pricing_model":"per_stakeholder_tier","investor_data_room_metrics_sharing":true,"irs_409a_valuation_bundled_service":true,"scenario_modeling_waterfall_analysis":true,"electronic_option_granting_esignature":true,"asc_718_stock_based_compensation_accounting":true}` | `{"iso_27001":false,"soc2_type_ii":true,"pricing_model":"per_stakeholder_tier","hris_gusto_rippling_sync":true,"law_firm_partner_view_access":false,"uk_emi_option_scheme_support":false,"investor_data_room_metrics_sharing":true,"irs_409a_valuation_bundled_service":true,"scenario_modeling_waterfall_analysis":true,"secondary_liquidity_event_management":true,"electronic_option_granting_esignature":true,"asc_718_stock_based_compensation_accounting":true}` |
| integrations.count | 4 | 9 |
| integrations.list | `[{"name":"Claude","native":true,"direction":"bidirectional"},{"name":"Codex","native":true,"direction":"bidirectional"},{"name":"Grok","native":true,"direction":"bidirectional"},{"name":"Cursor","native":true,"direction":"bidirectional"}]` | `[{"name":"Gusto"},{"name":"Rippling"},{"name":"QuickBooks"},{"name":"Xero"},{"name":"Wave"},{"name":"Nasdaq Private Markets"},{"name":"Clerky"},{"name":"Fireblocks"},{"name":"BitGo"}]` |
| market.availability | `{"primaryMarkets":["US"],"availabilityScope":"global","availableCountries":[],"notAvailableCountries":[]}` | `{"primaryMarkets":["US"],"availabilityScope":"global","availableCountries":[],"notAvailableCountries":[]}` |
| platform.support | `{"web":true}` | `{"web":true}` |
| pricing | `{"type":"subscription","plans":[{"free":true,"name":"Free","summary":"Free for up to 5 stakeholders","features":["Cap table management","Stock options and vesting","SAFE notes tracking","Access to starter features"],"minSeats":5,"components":[{"kind":"fixed","amount":0,"period":"year","currency":"USD"}],"description":"For founders getting started","contactSales":false,"includedLimits":{"stakeholders":"5"}},{"free":false,"name":"Build","summary":"$1,000/year for 25 stakeholders, $1/year per additional stakeholder","features":["Cap table management","SAFE and convertible notes","Shareholder vesting","Stock option grants","Board approval workflows","Equity benchmarking","Fundraising modeling","Integrated e-signing","Shareholder portal","Investor communications"],"minSeats":25,"commitment":"annual","components":[{"kind":"fixed","amount":1000,"period":"year","currency":"USD"},{"kind":"per_unit","unit":"stakeholder","amount":1,"period":"year","currency":"USD"}],"description":"Cap table essentials for pre-seed companies","contactSales":false,"includedLimits":{"stakeholders":"25"}},{"free":false,"name":"Team","summary":"$2,750/year for 40 stakeholders, $5/year per additional stakeholder","features":["All Build plan features","Two free 409A valuations","Audit-ready 409A valuation service","Incentive plans (Options, RSUs, RSAs)","Full contract editor with customization","Legal templates for stock options","Options exercising workflow","Warrant management","Employee portal access","Free migration service","Equity benchmarks for teams"],"minSeats":40,"commitment":"annual","components":[{"kind":"fixed","amount":2750,"period":"year","currency":"USD"},{"kind":"per_unit","unit":"stakeholder","amount":5,"period":"year","currency":"USD"}],"description":"Compliant equity management for seed and series A","contactSales":false,"includedLimits":{"stakeholders":"40"}},{"free":false,"name":"Pro","summary":"Custom pricing. Includes advanced compliance and managed services.","features":["All Team plan features","Multiple 409A valuations","ESS and share-based payment reporting","Stock-based compensation reporting","Form 3921 reporting","ISO/NSO split tracking","Rule 701 exemption tracking","International option pool support","Bare trust structures","Audit-ready reporting with ownership history","Dedicated Slack support channel","Managed migration service"],"minSeats":100,"commitment":"annual","description":"Advanced reporting for complex cap tables","contactSales":true,"includedLimits":{"stakeholders":"100+"}}],"addOns":[{"name":"409A Valuation","components":[{"kind":"one_time","amount":1500,"currency":"USD"}]}],"summary":"Free tier for up to 5 stakeholders. Paid plans from $1,000/year.","currency":"USD","freeTier":true,"sourceUrl":"https://www.cakeequity.com/pricing","retrievedAt":"2026-09-04T17:59:45.884Z","startingPrice":{"amount":1000,"period":"year","currency":"USD"},"billingPeriods":["year"]}` | `{"type":"subscription","plans":[{"name":"Startup","features":["Cap table management","Share certificates","Send & sign templated SAFE, Option, and RSA agreements","Fundraise modeler","Interactive offer letters","Communications Hub"],"minSeats":25,"description":"For early-stage ventures setting up their first cap table","contactSales":false,"includedLimits":{"stakeholders":"25"}},{"free":false,"name":"Growth","features":["Everything in Startup, plus:","409A valuations","Send and sign custom SAFE, Option, and RSA agreements","Option exercises","Rule 701","Form 3921","Board approvals","HRIS integrations"],"minSeats":40,"description":"For scaling businesses with growing equity requirements","contactSales":false,"includedLimits":{"stakeholders":"40"}},{"free":false,"name":"Enterprise","features":["Everything in Growth, plus modular features:","Stock-based Compensation Reporting (ASC 718)","Custom reporting","Managed Equity Administration Services","Secondary liquidity solutions"],"description":"For businesses with mature equity compensation practices","contactSales":true}],"sourceUrl":"https://pulley.com/pricing","retrievedAt":"2026-09-23T13:28:28.648Z"}` |
| pricing.free_tier | yes | no |
| pricing.model | freemium | commercial |
| pricing.price_level | high | unknown |
| pricing.starting_price | `{"amount":1000,"currency":"USD"}` | - |
| pricing.transparent | yes | no |
| security.certifications | - | `[{"name":"SOC 2 Type II","status":"active"}]` |
| security.gdpr | - | yes |
| security.iso27001 | yes | - |
| security.soc2 | - | yes |
| security.trust_center | - | https://pulley.com/security |

## Capabilities (Cap Table Equity)

| Capability | Cake Equity | Pulley |
|---|:--:|:--:|
| **Capabilities** |  |  |
| Electronic option granting esignature | ✓ | ✓ |
| Asc 718 stock based compensation accounting | ✓ | ✓ |
| Irs 409a valuation bundled service | ✓ | ✓ |
| Scenario modeling waterfall analysis | ✓ | ✓ |
| Secondary liquidity event management | - | ✓ |
| Investor data room metrics sharing | ✓ | ✓ |
| UK emi option scheme support | - | ✗ |
| HRIS gusto rippling sync | - | ✓ |
| Law firm partner view access | - | ✗ |
| SOC2 type ii | - | ✓ |
| ISO 27001 | - | ✗ |
| Pricing model | Per stakeholder tier | Per stakeholder tier |

*Source: vioscaleAI. Generated 2026-10-16T20:56:20.211Z. "-" = undocumented, not absent.*