# Bookwick vs Boulevard

**Leader by vioscaleAI score:** Boulevard

| Attribute | Bookwick | Boulevard |
|---|---|---|
| **vioscaleAI score** | 31.8 (24% (low)) | 50.2 (57% (medium)) |
| content.faq | `[{"answer":"A cloud-based platform that enables salon and spa businesses to manage customer bookings, staff scheduling with customizable timetables, and online payments. Customers can book services directly through the platform, with calendar synchronization and multi-location support. It is indexed under Salon Spa Management.","source":"https://www.bookwick.com/","question":"What is Bookwick?","confidence":0.6},{"answer":"We have confirmed browser-based access to Bookwick. That is the extent of what we could verify from public sources, so it may well offer desktop or mobile clients we have not indexed.","source":"https://www.bookwick.com/","question":"What platforms does Bookwick support?","confidence":0.6},{"answer":"We have only confirmed a cloud / SaaS deployment for Bookwick, so it appears to be vendor-hosted. If a self-hosted option exists we have not found it documented publicly.","source":"https://www.bookwick.com/","question":"Can Bookwick be self-hosted?","confidence":0.6},{"answer":"We have confirmed 3 integrations for Bookwick, including Google Calendar, Stripe and PayPal. This is what we could verify from public sources, so the vendor may support others we have not indexed.","source":"https://www.bookwick.com/","question":"What does Bookwick integrate with?","confidence":0.6}]` | `[{"answer":"A software platform that provides appointment scheduling, online booking, POS payments, customer communication, and loyalty programs for salons, spas, medspas, and similar service businesses. It is indexed under Salon Spa Management.","source":"https://www.joinblvd.com/blog/drive-salon-revenue-with-the-right-pricing-strategy","question":"What is Boulevard?","confidence":0.6},{"answer":"We have confirmed browser-based access to Boulevard. That is the extent of what we could verify from public sources, so it may well offer desktop or mobile clients we have not indexed.","source":"https://www.joinblvd.com/blog/drive-salon-revenue-with-the-right-pricing-strategy","question":"What platforms does Boulevard support?","confidence":0.6},{"answer":"We have only confirmed a cloud / SaaS deployment for Boulevard, so it appears to be vendor-hosted. If a self-hosted option exists we have not found it documented publicly.","source":"https://www.joinblvd.com/blog/drive-salon-revenue-with-the-right-pricing-strategy","question":"Can Boulevard be self-hosted?","confidence":0.6},{"answer":"We have confirmed 15 integrations for Boulevard, including Google, Affirm, Klarna, Apple Calendar, Facebook, Green Circle Salons, Instagram and Okta, plus 7 more. This is what we could verify from public sources, so the vendor may support others we have not indexed.","source":"https://www.joinblvd.com/blog/drive-salon-revenue-with-the-right-pricing-strategy","question":"What does Boulevard integrate with?","confidence":0.6},{"answer":"We have independently confirmed SOC 2 for Boulevard. Certifications we do not list are ones we have not been able to verify from public sources, which is not the same as Boulevard not holding them. Always confirm compliance directly before you rely on it.","source":"https://www.joinblvd.com","question":"What security certifications does Boulevard have?","confidence":0.48},{"answer":"Boulevard is available in the United States. Its primary market is the United States.","source":"https://www.joinblvd.com/blog/gender-neutral-pricing-salons","question":"Where is Boulevard available?","confidence":0.75}]` |
| deployment.options | `{"cloud":true}` | `{"cloud":true}` |
| description.long | A cloud-based platform that enables salon and spa businesses to manage customer bookings, staff scheduling with customizable timetables, and online payments. Customers can book services directly through the platform, with calendar synchronization and multi-location support. | A software platform that provides appointment scheduling, online booking, POS payments, customer communication, and loyalty programs for salons, spas, medspas, and similar service businesses. |
| features.capabilities | `{"pricing_model":"flat_monthly","resource_and_room_scheduling_massage_rooms":true,"online_booking_widget_and_instagram_integration":false}` | `{"soc2_type_ii":false,"pricing_model":"flat_monthly","pci_dss_payment_gateway_compliance":false,"chemical_color_formula_history_notes":true,"med_spa_hipaa_compliance_and_emr_forms":true,"pos_checkout_retail_inventory_and_tips":true,"loyalty_points_and_gift_card_management":true,"no_show_protection_and_cancellation_fees":false,"automated_sms_email_appointment_reminders":true,"stylist_commission_and_booth_rent_payroll":false,"resource_and_room_scheduling_massage_rooms":true,"online_booking_widget_and_instagram_integration":true}` |
| integrations.count | 3 | 14 |
| integrations.list | `[{"name":"Google Calendar","native":true,"category":"calendar","direction":"bidirectional"},{"name":"Stripe","native":false,"category":"payments","direction":"outbound"},{"name":"PayPal","native":false,"category":"payments","direction":"outbound"}]` | `[{"name":"Google"},{"name":"Affirm"},{"name":"Klarna"},{"name":"Apple Calendar","native":true,"category":"calendar","direction":"bidirectional"},{"name":"Facebook","native":true,"category":"social_media","direction":"bidirectional"},{"name":"Google Calendar","native":true,"category":"calendar","direction":"bidirectional"},{"name":"Green Circle Salons","native":true,"category":"sustainability"},{"name":"Instagram","native":true,"category":"social_media","direction":"bidirectional"},{"name":"Okta","native":true,"category":"authentication","direction":"inbound"},{"name":"OPERA","native":true,"category":"property_management","direction":"bidirectional"},{"name":"QuickBooks Online","native":true,"category":"accounting","direction":"outbound"},{"name":"REACH.ai","native":true,"category":"booking","direction":"inbound"},{"name":"Google Business Profile","native":true,"category":"booking","direction":"bidirectional"},{"name":"Shopify","native":true,"category":"ecommerce","direction":"bidirectional"},{"name":"Vish","native":true,"category":"color_management","direction":"inbound"},{"name":"Widewail","native":true,"category":"reviews","direction":"outbound"},{"name":"Zapier","native":true,"category":"automation","direction":"bidirectional"},{"name":"Facebook Book Now","native":true,"category":"booking","direction":"inbound"},{"name":"Instagram Book Now","native":true,"category":"booking","direction":"inbound"},{"name":"Okta SSO","native":true,"category":"identity"},{"name":"OPERA PMS","native":true},{"name":"Reserve with Google","native":true,"category":"booking","direction":"inbound"}]` |
| market.availability | - | `{"primaryMarkets":["US"],"availabilityScope":"global","availableCountries":[],"notAvailableCountries":[]}` |
| media.logo | https://cdn-ildmdoh.nitrocdn.com/gKVsAZvWFrXkuFCuCoPovMrXuyfIWbfi/assets/images/optimized/rev-4f999b4/www.bookwick.com/wp-content/uploads/2023/09/bookwick-logo.png | - |
| platform.support | `{"web":true}` | `{"ios":true,"web":true}` |
| pricing | `{"type":"subscription","sourceUrl":"https://www.bookwick.com/","retrievedAt":"2026-08-28T23:29:08.599Z"}` | `{"type":"subscription","plans":[{"free":false,"name":"Essentials","summary":"$143/month per location","features":["Up to 5 providers","250 free texts","1000 free email blasts","50 GB storage"],"commitment":"monthly","components":[{"kind":"fixed","amount":143,"period":"month","currency":"USD"}],"description":"Small teams with simple operations and 1 single location","contactSales":false,"includedLimits":{"texts":"250/month","storage":"50 GB","providers":"5","email_blasts":"1000/month"}},{"free":false,"name":"Premier","summary":"$234/month per location (normally $293, limited-time offer)","features":["Unlimited professionals","2500 free texts","10000 free email blasts","100 GB storage","Forms add-on"],"commitment":"monthly","components":[{"kind":"fixed","amount":234,"period":"month","currency":"USD"}],"description":"Growing businesses with 1 or more locations","contactSales":false,"includedLimits":{"texts":"2500/month","storage":"100 GB","email_blasts":"10000/month","professionals":"Unlimited"}},{"free":false,"name":"Enterprise","summary":"Custom pricing—book consultation","features":["Bespoke pricing","Advanced APIs","Enterprise-grade integrations"],"description":"Large operations with customized requirements","contactSales":true}],"addOns":[{"name":"Forms add-on"}],"summary":"From $143/month per location. No free tier.","currency":"USD","freeTier":false,"sourceUrl":"https://www.joinblvd.com/pricing","retrievedAt":"2026-10-12T21:41:28.917Z","startingPrice":{"amount":143,"period":"month","currency":"USD"},"billingPeriods":["month"]}` |
| pricing.free_tier | - | no |
| pricing.model | commercial | commercial |
| pricing.price_level | unknown | high |
| pricing.starting_price | - | `{"amount":143,"currency":"USD"}` |
| pricing.transparent | no | yes |
| security.soc2 | - | yes |
| security.trust_center | - | https://www.joinblvd.com/podcasts/trust-over-transactions-your-client-retention-playbook |

## Capabilities (Salon Spa Management)

| Capability | Bookwick | Boulevard |
|---|:--:|:--:|
| **Capabilities** |  |  |
| Online booking widget and instagram integration | ✗ | ✓ |
| Automated SMS email appointment reminders | - | ✓ |
| Stylist commission and booth rent payroll | - | ✗ |
| Chemical color formula history notes | - | ✓ |
| POS checkout retail inventory and tips | - | ✓ |
| Resource and room scheduling massage rooms | ✓ | ✓ |
| No show protection and cancellation fees | - | ✗ |
| Loyalty points and gift card management | - | ✓ |
| Med spa HIPAA compliance and EMR forms | - | ✓ |
| SOC2 type ii | - | ✗ |
| PCI DSS payment gateway compliance | - | ✗ |
| Pricing model | Flat monthly | Flat monthly |

*Source: vioscaleAI. Generated 2026-10-16T21:52:28.478Z. "-" = undocumented, not absent.*